Selling a Home June 16, 2023

Crucial Questions to Ask a Realtor When Selling Your Home

Choosing the right realtor to sell your home is a significant decision that can greatly impact the success of your sale. During the interview process, it’s crucial to ask a realtor the right questions to ensure you hire a capable and trustworthy professional. In this blog post, we will discuss the top questions you should ask a realtor when interviewing them to sell your home. Specifically, we will delve into inquiring about their commission structure and the services they provide. By addressing these questions, you can make an informed decision and set realistic expectations for the home selling process.

Question #1: What is your commission structure?

Understanding the realtor’s commission structure is essential as it directly affects your bottom line. Realtor commissions typically range from 6% to 7% of the home’s final sale price, although this can vary. Ask the realtor about their specific commission rate and any additional fees associated with their services. Clarify whether this rate includes any marketing or advertising expenses.

Question #2: What services will you provide?

To gauge the realtor’s commitment and expertise, it’s crucial to ask about the specific services they offer throughout the home selling process. A reputable realtor should be able to provide a comprehensive range of services, including:

  • Market analysis: Ask about their methods for determining the ideal listing price based on current market conditions and comparable properties in your area.
  • Marketing and advertising: Inquire about their marketing strategies, such as online listings, professional photography, virtual tours, and open houses. Determine how they plan to promote your home to attract potential buyers.
  • Negotiation skills: Discuss the realtor’s approach to negotiation and their track record in securing favorable deals for their clients. Find out how they plan to handle offers and counteroffers on your behalf.
  • Communication and updates: Establish how frequently the realtor will provide you with updates on the selling process. Will they provide regular reports, including feedback from potential buyers and updates on marketing efforts?
  • Showing appointments: Ask about the realtor’s availability to show your home to potential buyers and their strategy for ensuring security during showings.

Question #3: Can you provide references or testimonials?

To gauge the realtor’s reputation and past performance, ask if they can provide references or testimonials from previous clients. This will help you assess their professionalism, effectiveness, and overall client satisfaction. Take the time to contact these references and ask about their experience working with the realtor.

Question #4: How familiar are you with the local market?

A realtor with extensive knowledge of your local market will have a better understanding of property values, buyer preferences, and trends. Inquire about their experience selling homes in your neighborhood and their knowledge of nearby amenities, schools, transportation, and other factors that can impact the sale.

Question #5: What is your marketing strategy for my home?

Marketing plays a crucial role in attracting potential buyers. Ask the realtor about their marketing plan for your home. Do they utilize online platforms, social media, or traditional advertising methods? Additionally, inquire about their network of contacts and their ability to target specific buyer demographics.

When interviewing a realtor to sell your home, it’s essential to ask key questions to ensure you make an informed decision. Inquire about their commission structure and the services they provide to ensure transparency and set realistic expectations. By understanding their approach, marketing strategies, and experience, you can select a realtor who will effectively represent your interests and guide you through a successful home selling process. Remember to also trust your intuition and choose someone with whom you feel comfortable and confident. If you’re in the market for a Realtor to sell your home, I would love the opportunity to interview with you and tell you all of the amazing things my team and I do for our clients!